What after installing Wordpress

You should do these 7 things immediately after installing WordPress.

If you install WordPress, these 7 things should be done first. I know when you start a new web project you probably want one thing above all: Get started right away!

And I can understand that well. You're looking forward to your new website. You have so many great ideas that you want to implement. And you can't wait to finally get started with work. But as with most things in life, there is a duty before the freestyle. And so it is with your new website! Solid planning can save a lot of work in hindsight.

I have summarized a few things for you that I work through as a checklist for every new website. The whole thing is done quickly - so you can later devote yourself to the "beautiful things" in a more relaxed manner.

The small to-do list is sorted according to importance. While the first tasks are really necessary, the later points are useful and advisable, but not essential.

01. Automate backups

If there's one thing I've learned in the last 15 years, it's that no system is really secure. I can still remember the "Day of my knowledge" recall. Actually, I was already in the holiday mood. I came to my agency around 10 a.m. quite relaxed. I knew that I only had a few things left on my to-do list. All the best.

Now I have to say that I actually always enjoy going to the agency. I enjoy my work. At that time, the five of us were sitting on almost 160 square meters in a beautiful attic apartment in Potsdam. Our agency was furnished very “comfortably”: exposed beams, parquet flooring, a bright “open space” and a dreamlike roof terrace with a view over the entire city to the Berlin-Wannsee radio tower.

So I started the coffee machine, turned on my computer while grinding the beans - and then this beautiful day ended abruptly ... and my vacation started right away with him.

Where the data should have been on the server, I only saw a yawning emptiness!

To cut a long story short: the server (a raid system with a double backup disk) was actually smoked, including the backup disk ?! Customer data just seemed to be lost. Not everything (as we regularly mirror data on external disks). But as it is in everyday life: Of course, you neglect your duties the most when the worst-case scenario is just around the corner.

After 4 days we were able to save 80% of the data. Fortunately, we were able to reconstruct the current projects in particular.

But I have learned one thing: the company philosophy “It will be okay” can end extremely badly.

OK. Are you still reading Super.

 

 

So back to the topic: The first thing you should always do with a new website is to set up a decent backup system! Minimize data loss with a good backup plug-in.

I can promise you one thing now: Something will go wrong at some point. And you should then be able to restore your website as quickly and efficiently as possible.

Backups are something that shouldn't be left to chance. While many managed hosting companies take care of your backups, most shared hosting companies let you do the job. So check whether your host manages your backups, whether you can handle the backups - or install a suitable backup solution, such as Backupbuddy, BackUp Clone Master or Vaultpress.

02. Change your admin username

WordPress basically sets up the user “Admin”. Everyone who deals with WordPress knows this: especially the hackers. Anyone who actively uses the “Admin” user as an administrator account gives the hacker 50% of the protection of his WordPress site. Because if the hacker knows your username, he only has to guess the other half of the access protection: your password.

03. Delete unused plugins and themes

“Hello Dolly” greets us warmly with every fresh Word Press installation ... get rid of it! Every plugin, every theme offers potential dangers (gateways) into our website. It wasn't long ago that the default WordPress theme was hacked - and everyone who updated it (even if the theme was not activated) loaded uninvited guests (malware) into their system.

So, once you've installed your theme and your required plugins, it's a good idea to delete the unnecessary plugins and themes (goodbye, Dolly).

04. Install important plugins

With every WordPress installation, there are a handful of plugins that you should install. I already introduced my favorite plugins in the Evergreen Plug-ins series. Here is a thematic list of the “must haves”.

(Of course there are also great alternatives, but basically you should be active in the areas shown here and use a corresponding plugin.)

Security plugins

Keep your website secure. There are many individual steps that can secure WordPress pretty well. Two popular all-rounders are “All In One Security” and “WordFence”.

SEO plugin

Building a website is a lot of fun. It's even better when the work meets interested readers. SEO plug-ins can help you here. Basically, they all do pretty much the same job. One of the most popular is the Yoast SEO plugin.

SEO not only has the advantage that more and more visitors come to the website, but above all that good SEO has a strong focus on the experience. And this should be important to all of us: A high level of user-friendliness means satisfied readers and customers.

If you start with a WordPress site, you should definitely have an SEO plug-in on your checklist. Solid online marketing is the foundation of a successful website.

First of all, spam won't be a problem for your new WordPress website. But don't worry: the spammers will find your website soon enough. Before you know it, you'll get unwanted comments from all over the world.

  • Akismet protects you against spam. It's free for non-commercial websites, and paid accounts start at $ 5 / month.
  • Disqus is another option in the fight against spam.
  • A third protection option are plug-ins.

Revision plugin

Revisions are a fine thing. It can be of great help to be able to see the previous versions of a post and to be able to restore accidentally deleted versions of a text.

The stupid thing is that WordPress creates a revision file every time it is cached. And so a contribution can quickly grow to 200 or even 300 versions. This is quite a lot of data that is accumulating in the database.

Dealing with this problem is simple: install a version control plugin. With WP Sweep or Clean Up you can clean up the database really well.

05. Use premium themes

WordPress offers thousands of free themes. So why should you pay for something that is free? The answer is very simple: Premium themes are maintained! The themes are regularly checked for security gaps, the core is adapted to the changes in WordPress - and there is no risk of installing a theme with malware.

In addition, many things are much easier by hand, such as setting up the homepage with a user-defined logo and favicon, professional help with the installation or adaptation of the theme. There are also no malware links that quietly “call home”.

And last but not least, there are great designs with great features that you rarely or never find in free themes. Here is a small selection in our WordPress Themes Gallery.

06. Update your website title

An important element of the website is the website title. WordPress assigns a standard title here (a new WordPress blog, or something like that). Go to Settings> General and adjust the title of your website to match the content of your website. This can also help tell Google what is being talked about on your website.

07. Change the permalink structure

By default, WordPress uses an extremely ugly link structure (http://deinewebsite.de/?p=123). Well, this is not just unsightly for the reader. Nor does this gibberish help us in the area of ​​search engine optimization. The title should be the first to show Google what we've just written a post about. The above sausage of numbers does not help us here at all. On the contrary.

We need a “speaking URL”. So an address line that gives the reader (and Google) a foretaste of the content of our site at a glance. In most cases the “contribution name” is a good choice (http://deinewebiste.de/beitragsname/).

Conclusion

These are the most important ToDos that should be implemented immediately on a new website. Of course there are more useful things, like setting up the user profile, creating a Garavatar, integrating Google Analytics. But I believe in the “small steps” philosophy.

In the best case scenario, check now whether you have already thought of all the things in this post ?! In particular, the security and security of your website should be clarified.

If you think I've forgotten something important, I look forward to your comment!

Best wishes
Marco

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6 comments

  1. Alex L on February 3, 2016 at 6:16 pm
  2. Marco on February 14, 2016 at 8:16 pm
  3. Michael Schikora on February 19, 2016 at 5:28 pm
  4. Marco on February 19, 2016 at 8:07 pm
  5. Dolores on February 18, 2017 at 5:56 pm
  6. Marco on February 27, 2017 at 1 p.m.