What is the best WordPress SEO

The 6 best & free SEO WordPress plugins and tools

Do you even need an SEO plugin for WordPress?

This is a legitimate question. Anyone who is familiar with search engine optimization and who creates a website with WordPress will surely ask himself whether it is even necessary for him to use supporting SEO tools - despite relevant prior knowledge. We say very clearly: In the daily workflow, an SEO plugin can make working with WordPress much easier and save its user a lot of stress and anger. Why? The plugins not only help laypeople with search engine optimization, but also accelerate the work process of SEO professionals. Tools like Yoast cover pretty much all OnPage optimization points, remind the user to create suitable metadata, analyze the content and are still available free of charge. The manual adjustment of HTML tags and co. Is no longer necessary and more time is freed up for the important things in the web business: really good content.

These 6 free SEO plugins and tools can make your work with WordPress easier

1. WordPress SEO from Yoast

As already mentioned, the WordPress SEO plugin from Yoast offers the most extensive functions for OnPage optimization. Once installed, it accompanies the user every time a post is created, for example asks for the metadata before the publication of a new post, shows a preview of the snippet and analyzes the created content. The installation of the plugins is very easy. But if you want to use all functions of Yoast SEO, you should deal more intensively with the tool functions. To this end, the provider offers a range of important information directly on its website. Basically, this tool is available for download free of charge, if you want to use all the advantages you have to buy the Premium AddOn.

2. The DELUCKS plugin

Another tool that bloggers like to use for search engine optimization of their WP site is the DELUCKS add-on. The “Basic Version” is available free of charge and offers, among other things, an integrated WDF * IDF optimization. So it actually has a significant advantage over Yoast. Nevertheless, the basic version basically offers less extensive functions than its competitor. With modules that facilitate the creation of metadata, sitemaps, statistics and the optimization of URLs, DELUCKS is certainly a good add-on for the SEO starter. But you can really get down to the nitty-gritty with the professional version, the use of which is chargeable. There are all functions here, from image optimization to optimal breadcrumbs.

3. The Automatic Post Tagger

This practical tool makes it easier for every WordPress user to postpone their posts. Once installed, the Automatic Post Tagger automatically assigns suitable tags to each of the posts you have written. It helps to keep tag clouds and co. Always up to date and thus contributes to the optimal structuring of blog or website. By the way: Tags are important and support the structuring of posts, but there are also limits here: If you - depending on the page - assign more than 40-50 tags, you run the risk that this classification system will quickly become confusing. This is why a tool like the Automatic Post Tagger is a good way to avoid mistakes and even save time in the process.

4. TinyJPG - reduce pictures without Photoshop and Co.

Images that are too large eat up storage space and unnecessarily increase loading times. In a few cases, it is certainly beneficial to include a high-quality, detailed image in a blog post. Too often, however, large image files are integrated without actually having a right to exist. The disadvantage of images that are too large: Users have to wait a long time until the page is completely loaded and Google lets pages with unnecessarily large image data drop in the rankings. So that not every WordPress user often has to resort to graphics programs such as Photoshop, he can use numerous online tools for image reduction. One of them is TinyJPG. It reduces the file size of JPEGs and PNGs and compresses the image files in the best possible way and without loss. In doing so, the image does not lose its quality, because TinyJPG removes unnecessary metadata, artifacts etc. in its compression process without affecting the image quality.

5. Find and repair broken links with the WP meta SEO plugin

The WP meta SEO plugin not only provides a general overview of the search engine friendliness of the existing content, but also notifies the site operator when there are broken links on the site. With the internal broken link checker, all links that no longer work are reported. So these can be easily adjusted.

6. XML sitemaps from Google

Of course, Google also offers a variety of practical plugins that every WordPress user can use for their website. One of them is Google XML Sitemaps. The XML sitemap transmits all (sub) pages of the website or blog to the search engine, making it easier for the crawler to index. Since search engines like Google place high demands on the quality of the XML sitemap, the plugin is quite practical, because who better to create the sitemap than a plugin from Google itself? We have put together everything you need to know about the XML sitemap for you here.

So there are a variety of practical, free tools that WordPress users can use. With a selection of almost 50,000 plugins, it is therefore worth reading user reviews and referring to recommendations. In general, however, when optimizing a page, it should be remembered that websites and blogs should not be optimized for the search engine, but for the user. Good content is the be-all and end-all. Find out here how your company can benefit from content marketing.

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